Olive Hospitality Signs MoU with Andhra Pradesh Tourism Authority to Develop 2,000

National, 10 April, 2026 — Olive Hospitality, the hospitality arm of Embassy Group, today
announced that it has signed a Memorandum of Understanding (MoU) with the Andhra
Pradesh Tourism Authority (APTA) to support the development of hospitality
infrastructure and unlock private investment across the state.

As part of the agreement, Olive Hospitality will develop a pipeline of approximately 2,000
branded hotel keys across key destinations in Andhra Pradesh, including Visakhapatnam,
Tirupati, Vijayawada, and Guntur, with a projected investment of around ₹500 crore from
third-party owners and investors. The initiative is expected to generate employment for
approximately 700 people.

The Andhra Pradesh Tourism Authority will facilitate approvals and clearances, enable
access to identified land parcels and tourism zones, extend incentives under the Andhra
Pradesh Tourism Policy (2024–2029), and support investor outreach initiatives.
The partnership comes at a time when tourism across India – both domestic and
international – is expanding in scale and diversity, driving demand across religious,
leisure, and emerging destinations. In this context, the availability of well-distributed, high-
quality, and branded accommodation is increasingly critical to supporting sustained
growth.

Kahraman Yigit, Co-founder and CEO, Olive Hospitality, said, “Andhra Pradesh is seeing
significant growth as a key destination for tourism and travel across multiple circuits. Our
focus through this partnership is to accelerate that growth by building a strong network
of branded hospitality assets that make travel across the state more seamless,
predictable, and scalable – benefiting both travellers and investors.”

The MoU establishes a framework for long-term collaboration between Olive Hospitality
and the Government of Andhra Pradesh to support tourism growth and infrastructure
development in the state.

About Olive Hospitality

Introduced in 2019, Olive Hospitality is the hospitality arm of the Embassy Group, one of India’s
leading real estate developers. Olive is a multi-brand, tech-enabled hospitality platform with
revenue streams across management, design, and technology. Its portfolio includes Olive
Hotels, Open Hotels, and partnerships with global brands such as Spark by Hilton, enabling it
to operate across segments and geographies. With a vision to organise and institutionalise the

accommodation market in India and beyond, Olive aims to build one of the country’s largest
and most scalable hospitality platforms.